The Event: Systems@work
Systems@work is a digital conference organized by the Digital Publishing Report, focused on technology, systems, and digital transformation in publishing. It’s built for specialists and leaders who work at the intersection of technology and publishing strategy.
The Talk: Content Architecture = Business Architecture
Content-first is giving way to user-first: content is consumed in many formats and in very different situations. Christian Keck shows how a modular content architecture frees content from rigid systems and makes it flexible, reusable, and scalable.
The talk takes on three core questions: How is traditional publishing IT changing? How do you scale digital user portals? And how can AI deliver content automatically, so it fits each reader’s context and interests?
Modular enterprise content architecture and AI-powered content delivery aren’t ends in themselves. They’re what make it possible to bring new products to market faster, and to adapt business models as reading habits change.
The Speaker
Christian Keck is a seasoned publishing and media expert. At Forward Publishing, he leads the development and go-to-market for modular content architectures and digital delivery platforms. With years of experience on both the publishing and the technology side, he pairs strategic thinking with hands-on execution. His focus is the digital transformation of media companies, from modular content architecture and AI-powered content delivery to modern publishing platforms.
